On Page Optimization Tactics and Techniques

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In SEO, we have to do two steps on page optimization and off page optimization.


Today we are going to explain on page optimization. Everyone has their own way to implement on page optimization over the website. But there are many kind of step which mandatory to follow for on page optimization.

·         Meta Tags
·         H1 Tag
·         Content Optimization

Let’s Start with Meta tags:-

Meta Tags


Meta Tags are the most important and mandatory work for a website because the index URL of your website show the Meta tags of that page or website. Googlebot  or other crawlers comes first on Meta tags after that come to h1, web content and other things. According to norms, you should start a Meta title and description with keyword. It is very relevant and best way to write Meta and the limit of title is 40 - 60 characters and description limit is 140 – 160 characters.

H1 Tag


H1 tag is as much important as Meta tags because after the Meta tags crawler comes on h1 tag and if your website or blog don’t have Meta tags then Google count your h1 tags as Meta title. It is also denote the title of web page and web content title. Use single H1 tag for particular webpage because crawler count the one h1 tag and rest of h1 are useless for a webpage. You can use h2 tag many times on a webpage.



Content is king in SEO, because everything depends on your content. There are some simple ways to use content on website.

1.       Content Should be unique
2.       Content Should be fresh and relevant
3.      Using with keywords and tags
4.      Using keywords with 2%-3% density
5.      Thin content not allowed
6.      Duplicate content not allowed
7.      Spin content not allowed

Thanks for reading. Bye!!

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Akshay Sharma is a professional digital marketing expert and working with the experienced and experts.

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